Our local program is about one thing: Getting customers through your doors!
The goals of our local search marketing services are to:
- Ensure that the online listings of your business are accurate so that prospective customers and mapping systems are able to easily access your information and find your business.
- Employ the best practices that will make your business appear in local searches on mobile devices and tablets, in addition to traditional desktop and laptop computers.
- Take full advantage of the preferences search engines give local businesses in search ranking results.
- Continue to send the message to local searchers that you are the local business that deserves their patronage and that you have exactly what they are looking for.
Our Local Search Marketing Program includes:
Set-Up and Strategy Audit
At the onset of every local search project our first step is to take a deep dive into your existing local presence, which allows us to put together a custom local strategy based on your competition, industry, and target customer. We’ll also load your business listing data into our custom reporting system so that we can track can report on results as they are happening.
Through the audit we will determine which platforms are the most important for your business and will create a strategy for claiming and optimizing your business listings on the selected platform(s).
Local Listing Claiming / Optimization
Now that we have a full, strategic road map it’s time to the hit ground running. We’ll get to work claiming new listings, editing incorrect listings, providing recommendations for location pages on your website, and getting everything optimized for search engine ranking. Some of the top platforms we support include: Google+ Local, Yahoo! Local, Bing Local, Yelp, Foursquare, TomTom, Apple Maps, and more.
The goal: Make it clear to search engines and local platforms where you are and what your business should be ranking for.
Business Listing Promotion
Of course “being listed” isn’t the only goal here – it’s also about getting prominent listings on top of your competitors for your local traffic. So, once your local platforms are optimized, we will launch into a promotion program including accurate distribution of your business listing to over 140 of the top business directories through our partnership with Localeze. Based on the findings of our set-up and audit process we may leverage other promotional strategies to help your listings get the most visibility across the web and through local and mobile-based searches.
Bottom line: We’ll help send a clear message that your business should be listed at the top of local results.
Are you ready to hear your door open more? Our team of local experts are ready to help get your listings to the top! 303-955-5228