Basic SEO Link Building and Its Impact on Page Authority
Read any SEO blog and you’ll likely discover that as undeniably important as keyword research and compelling content truly are for your website, the largest influence on search engine rankings has more to do with what happens off the page. In fact, SEOMoz estimates that what the internet says about your web pages accounts for roughly 2/3 of the search engine algorithms.
Let’s put it another way. What people do in response to your site, in the form of linking and bookmarking, is statistically more important than what you actually do on your site. When search engines see links on other .